DESCRIPTION
When Southern Tier Brewing and Victory Brewing came together to create a collaborative tasting room, they tasked us with building a brand from the ground up. This brand needed to exemplify qualities of both Southern Tier and Victory as well as feel like an established part of the Charlotte community.
Being able to create this new logo to later concept and create interior / exterior signage that incorporated this logo and all of their brand personalities was a dream come true. I have always loved Southern Tier and Victory beer so it was an amazing experience for this to be my first project where I was able to see everything come full circle.
Copywriter: Mary Gross
Art Director: Savannah Jackson
Sign Production: RiteLite
BRANDING
SIGNAGE
BRAND GUIDE
